svētdiena, 2012. gada 7. oktobris

How a lonely dinosour went to the disco !

Or the theme is actually "Advertising in old times" (refering to the votes in the motivational faceboook group -- http://www.facebook.com/monkeyhasbanana p.s. doesn't matter it was only one vote)        but i wouldn't write the topic in the title to prevent all the "topic readers" from leaving this awesome blog sooner then they should.

Don't you miss the old times when commercials was something that you would actually look at and not be afraid of or just skip them as fast as possible.
(Yes, i was not born at that time, but i have seen more adds then you probably ever will and i do have a great understanding of how is adds working .. have to show a bit of my cool side here)

And with old times i wouldn't go too far behind like with egyptians having their sales announcments written on a piece of papyrus... Let's stick to 50's to 60's a few decades after the tv was made ( thanks to John Logie Bard ) but before the cable television was invented. The times when you wanted to skip the commercial you actually had to get you fat ass out of the comfortable chair that was smelling of sweat and food left-overs and press the damn button and then go all the way back to the chair and hope that there woulnd't be another commercial any time soon.

Commercials / commercial television as such was carried out in the early 50's so that's the start of all the yet-seemed to be-innocent started to jump and the tv show's were mainly sponsored by one company therby ending up with the sponsor nearly "running" all the show only until few years later until "DuMont Television Network" come up with a great idea to sell the advertisment time to multiple sponsors and ensuring to have the show more or less as it's supposed to be..

Continuing with geeky stuff here

Only ten years later in early 60's companies really started to invest some serious amount of the damn dollars to reserach the consumer behavior and action towards a certain product or service.
So my mom also didn't escaped the time of people staring to be in influenced in a serious way in certain direction into buying / visiting / consuming all sorts of things and crap.
Just thought you would like to no some facts about my mother..
So from that time on, continuing with the explosion of cable tv and the MTV, to "dot com" boom in the 90's with all the companies going online to the "gorrila marketing" which is basically a stickers and graffitty type of a advertisment and is more for small businesses.. lets just say that "McDonalds "
wouldn't prefer this type of a marketing strategy.

For the ending part-
As every fashion trend, new style of pants or a brand new t-shirt has already been popular, it has just repeated from the history. Light blue straight jeans was so 80's and is ok to wear now again. The advertisment has already begun to turn back in the times when everything seemed to be nice and harmless and smoking was healthy, at specially for woman.
Only now the people have gotten way smarter and are asking too many question and looking for too many answers about everthing including "the thing" they're about to consume, and have a tv'remote that can easily skip the add in no time.

So the add guys have to push more on the emotional side by creating commercials that are not only great advertisment strategies employed in a piece of video but will grab your emotions by the balls.

And i love it.


p.s. a great example of a great add here. Not an old days one though.
http://www.youtube.com/watch?v=NScs_qX2Okk&feature=BFa&list=PL8A12CCE402BA50C8






trešdiena, 2012. gada 26. septembris

Hallelujah

Or how ever you write this mighty call, but after 7 more visits my awesome blog will have be seen 5000 times. This is something incredible. Why how, and why people do want to read this pieces of uncontinues, random and not always sense making posts.
So i admit that i've pretty much failed writing this blog as a one solid piece of a certain information to keep to maintain the blog as great source of valid information and endless well of inspiration.
At least that's how i would define, what the blog is meant to be in my case.

FAIL - SHARE IT! That's one of very many things i've picked up from the awesome/wise man Gunter Pauli.
So i did. Now what?
Having the new awesome determination. Write a blog posta a week. Make it nice, beautiful, reasonable, informational, and filled with a lots of very smart-ass words that i wouldn't use on a daily bases.
Changing theme/subject/socks on a weekly + you all have a great chance to make a suggestion for a story.
Either it's a question, "why does horses do not like to drink dark beer" or you would like to find out "how will the raising taxes influence my new: hamster-wallpapers-for-elderly-houses business" just drop (or better try to write it) your issue at my awesome motivational facebook pag or drop a comment here in blogger.
http://www.facebook.com/monkeyhasbanana

Will start with the first blog post from the 7th of October by choosing the coolest topic. In case of only one subject suggested i'll choose that one and i will personally send you a thank you letter for saving this new awesome experiment i've started + a nice surprise! Aaand a might even a picture will be taken and posted with the lucky awesome person.

Soon there should be incredibly nice stickers - available free for all the contributors.


WHY DO YOU WANT TO DO THIS?

1. You have the chance to see how this awesome media is connceted and how greatly it works all together.
2. Because I said so.
3. You have a chance to learn how to write a blog post by a given topic. (By looking at mine)
4. There is not so much interesting stuff going on, on facebook anyway.
5. You can save an online attention starving person from hunger.
6. It's just awesome to engage in everything new and super cool.
7. Your mother will be even more proud of you.
8. It will inspire another people do amazing things like this.
9. You do not want to read anymore of the reason of "why?"
10. Hotdog does not tastes so good with only mustard in it.
11. You are a great person.

For all those cool people with short memory: http://www.facebook.com/monkeyhasbanana
Write an idea. Get a present :)

And the duck says peace !

otrdiena, 2012. gada 11. septembris

And once again

A small return, a tiny victory, or more like a success of unrolling a blogs string from the clew of my yet unstructured / random but awesome life.

I can image this blog becoming something more of a Forbes magazine or any other once-a-month self-called fancy magazines.
From the covers that are to be in frames. Paragraphs filled with wisdom that just sparks throughout the words. Eeach page takes your and moment just to see how wonderful it's not only by it's cotext but also looks.

There. That could be my blog in a near future.
More of a weekly made updates about the extraordinary huge amounts of work/experience and fun i've manage to compress into 7th given days.
Only i would need an assistent with ability to write/speak in english and take nice pictures (and would work for food or even better. Would accept salary as a big and warm "Thank you" at the end of Every week).

Oh, yes and also you should have a great ability to find go-card. Cause that is one of the reasons i live.
To collect them and put up on my wall.
So far it looks like this:
So far so good, but never enough. As Steve Jobs would say: "Stay hungry, stay foolish" and i am pretty hungry when it comes to these cards.

As the great musician (at least the Blue print 3 was a great album) Jay-z would say. "I don't be in a project hallway talking 'bout how i been in a project all day."
So for some nice work, will let you know as soon as the wind blows.

p.s. Couldn't come up with anything that funny for the last sentence, or even something that would make sense either.

trešdiena, 2012. gada 29. augusts

Expensive cutlary.

A lot of great things ruined, overtaken or more like overwhelmed with (stupid) bullshit. This time talking about the wonderful internet universe.
Starting from the twitter that was originally made for a simple and great purpose, for people to exchange with short, important, valid messages has grown into some your mini-blogs, extremely often life updates about shit, they themselves don't even care.

12:22 "Going to the shop to buy some cerials"
12:25 "Will probably buy the crunchy color rings"
12:31 "My dog just made a funny face"
12:43 "Back from the shop, but forgot milk"

Ooooh my goodness. How, why, why would you even do that? It is "meaningless or without practical value" quoting the urban dictionary for what does "stupid bullshit" means.

But it is everywhere, and nearly everwhere is sending all this crap information forward and forward.
Facebook, blogger, youtube, so many "news" sites, and a special site for this crap- 9gag that at least gathers ajority of this junk in one place. Damn. It just frustrating when you have to (cause i am such a cool person and that's the only reason) spend at least 8 hours a day in front of this screen, and facing all this crap daily you seem to get only dumber and dumber, by being nearly drawning in this useless piles of information.

How would it be possible to not get in contact with all this unpleasentness or reduce it to minimum?
That's smells like a life-time project to somebody.

otrdiena, 2012. gada 28. augusts

Strawberry Jam.

Another delighful page with a subtle story, that will bring you into a fabolous journey throught my thoughtful and breathtaking point of view of:

Stupid Bullshit:

Anything completely lacking in value, purpose, and lacking a positive contribution to the matter at hand. As 'bullshit' or 'b.s.' is usually used to denote something as meaningless or without practical value, stupid adds more derision. 
Real life example: Jerry's ex-old lady came over and started a bunch of stupid bullshit, man.


For now i would like to underline thise "lacking purpose and positive contribution".
That is something i could really see not only among the classmates i'm with, workplace i'm working at and social event i'm attending but also myself about 2 years ago. Everything i did was just a stupid bullshit. Relationship with nearly no positive contribution,  lacking purpose/direction of life (that's why i ended up in Denmark) + lacking values. Took what i was facing, eat what i had given and drank all the crap that would have been poured into by glass.

Looking back i thank God, that it's been changed. Now i can clearly see how the "no-opinion generation" is created. With guys like that (me a while ago), who are not forced to face, challanges, consider option, express opinions everything what they will be able to put out for the future will be just a big and smelly stack of stupid bullshit.

And one of the resons it's been cause could be modernisation, when people has to have, have to get everything much faster and better without knowing the source where it comes from and without any knowledge how to handle things. No experimantations, no experience, no failing and learning.

Also a big part of it plays the role of our childhood-teenage years that we're stuck in this institution- school. Here's a great video showing other points of view how the education is still in the roots since it's been established and what are the possible ways to change it.  I guess all this teaching system, and school environment has to be pulled out like a tree, and planted in a new soil.
Meaning that it would still have the same roots, the same purpose to educating next generation creators, but with a different basis, different concept of how the teaching should be, must be implemented.

Yes.



p.s. Seems i haven't kept my promise to mind my use of inappropriate words in this post. I truly hope the blogfather will forgive me, my sins.


pirmdiena, 2012. gada 27. augusts

Bulls*it.

Will be this weeks theme indeed.
I mean nearly every stand up comedian has had a joke about stupid bullsh*t or stupid poeple talking this bullcrap.
Isn't that just incredibly correct how often actually we face some idiotism in our lives? It's just been so much cultivated in our daily life that we do not even consider / pay attention to these kind of things.
I happen to have to step a bit back and mention some advertising crap. (Well most of the people who are not interested in this business might see these words very normal to be together. "Advertising" and "crap", but this is truly one of the cases )

 The soda water "7up", had this campaign about 60 years ago, when they braged that 11 months year old kid, is not  at all their youngest target audience member. Like for real nig*a? For real? Further we go, more interesting the story envolves. The campaign encourage mom's to mix the milk with with "7up" in doze of 50 to 50, so it would be even healthier. God damn.   A line from the campaign says as follows: "You can even give it to your baby, and feel good about it"...
That's just some load of shit, on top of some more shit.
And besides, that it's incredible how those guys got this campaign running. They actually got it to be a success story, meaning that they managed to pull down this loads of crap, through the throught of all these amazignly blind and stupid people.


I do have to apollogise for the inappropriate language used in this post, but come on. Come on.

Promise to behave for the next post.

svētdiena, 2012. gada 26. augusts

We all live in a yellow tree.

It makes your food taste better, your kitchen knife seem to cut better, yourself smell better. That's the awesomeness of advertising, that most of us never think of. And that's why it's so easy to trick so many poeple into buying, visiting, looking at all your crap.
Only because it looks good, or has this catchy fraze, that you can no possible refuse to investigate more after facing it once.
Let's take tea bags for instance. Nothing very special (for more soicy topic you can check "tea baging") but inovative design and a bit of out of the box thinking tag line, would greatly increase chance of your product to be on the top of the game.



 This is just a regular ugly package. Only reason you would ever buy it, because it's even cheaper than beer in Latvia and you would like to trick yourself of drinking a tea.
But something like this. Damn. oh my Lord, it's that pretty, that first of all you would give to your grandmother as a present because it's so pretty and after 2,5 years when someone will take it off the shelf to sweap off the dust, realize that it is actually a tea package..
If you do understand this no so sophiscticated information, you could see that the good looking one is also way more simple. A bit more cleverness, and everbody will live in a better world. Or even more poeple will be tricked into buying crap.
 
 
I guess we'll also end with the adverstisment topic for now, and start a new week, with some cool sh*t.
 
I can not really image a sh*t that is cool myself, but we'll find out that in nearest future :)